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Take time to craft a Digital Marketing Plan

Digital Marketing 101 – The Power of a Plan

In this day and age, if you aren’t visibly promoting your business online, you are eventually going to fall behind.  While good ol’ word of mouth referrals from friends and family will always be one of the best forms of generating leads in business, the most effective way to market your business consistently is through the world of digital marketing.  …

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3 Tips to Maximize your Summer Business Slump

3 Tips to Make the Most of Your Summer Business Slump

Have you hit the summer business slump?  Many businesses inevitably find themselves slowing down during the summer months. This slow time is a great chance to knock out some of those tasks that just never seem to make it to the top of your list during the busy season of your company. Whether your operations or marketing need a little …

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Common website scams that target small businesses

Common Website Scams To Avoid

Website scams that target small businesses continue to run rampant. With the perpetual growth and development of the internet and web-based platforms, cyber thieves continue to take advantage of businesses with a variety of creative scams. Whether in the form of emails, pop-ups or even an invoice sent directly to your mailing address, the list of scams seem to be …

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Open Sky values being a Military Friendly Employer

Why Is It Important to Be a Military Friendly Employer?

At Open Sky, we strive to be a military friendly employer by providing a flexible and meaningful place of employment regardless of a family’s current military status.  Deployments and frequent moves make it difficult for military spouses to find employment or advance their careers. They face high unemployment rates and even higher rates of under employment. Military life is hard …

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Learn How To Build An Email List with these 7 Tips

How to Build an Email List – 7 Tips to Grow Your Online Network

You’ve built a great website for your business and are consistently updating it with fresh, relevant content to keep your online audience engaged. Now it’s time to turn that traffic into a network of new and repeat clients. An email list is an effective way to create a personal connection with your client base, reaching them right in their inbox. The …

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Developing a Content Marketing Strategy is important in a establishing your presence online.

Developing a Content Marketing Strategy – 3 Ways to Increase Your Reach With Less Effort

You’ve built a great website for your business. Now what?  Updating your site frequently with unique, relevant content is crucial to keeping your audience engaged. However, running a successful business doesn’t leave much time for content creation, so it’s important to be strategic about creating and sharing your material.  To get the most mileage out of your content, we suggest …

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