Blog

Common website scams that target small businesses

Common Website Scams To Avoid

Website scams that target small businesses continue to run rampant. With the perpetual growth and development of the internet and web-based platforms, cyber thieves continue to take advantage of businesses with a variety of creative scams. Whether in the form of emails, pop-ups or even an invoice sent directly to your mailing address, the list of scams seem to be …

Read More
Open Sky values being a Military Friendly Employer

Why Is It Important to Be a Military Friendly Employer?

At Open Sky, we strive to be a military friendly employer by providing a flexible and meaningful place of employment regardless of a family’s current military status.  Deployments and frequent moves make it difficult for military spouses to find employment or advance their careers. They face high unemployment rates and even higher rates of under employment. Military life is hard …

Read More
Learn How To Build An Email List with these 7 Tips

How to Build an Email List – 7 Tips to Grow Your Online Network

You’ve built a great website for your business and are consistently updating it with fresh, relevant content to keep your online audience engaged. Now it’s time to turn that traffic into a network of new and repeat clients. An email list is an effective way to create a personal connection with your client base, reaching them right in their inbox. The …

Read More
Developing a Content Marketing Strategy is important in a establishing your presence online.

Developing a Content Marketing Strategy – 3 Ways to Increase Your Reach With Less Effort

You’ve built a great website for your business. Now what?  Updating your site frequently with unique, relevant content is crucial to keeping your audience engaged. However, running a successful business doesn’t leave much time for content creation, so it’s important to be strategic about creating and sharing your material.  To get the most mileage out of your content, we suggest …

Read More
How Hiring a Ghostwriter can free you up in your business

Hiring a Ghostwriter -Spend Less Time Creating Content and More Time Running Your Business

In the online business world, a website isn’t enough. You need frequent updates and relevant content to not only get your audience’s attention, but keep them coming back. But finding time to write content is a challenge for busy business owners. What’s the solution? You need a ghostwriter. Hiring a ghostwriter can take a task off your lengthy to-do list …

Read More
Website vs Social Media - Why You Shouldn't Depend on Social Media Alone

Website vs Social Media: Why You Shouldn’t Depend on Social Media Alone

Ah yes, the ongoing debate of website vs. social media for building your online presence. Nearly everyone uses social media these days – athletes, celebrity chefs, the queen of England, even your great aunt Helen. Many business owners jump on a social media platform because that’s where all the people are – Facebook alone boasts 2.7 billion active users. Social platforms …

Read More